Mr.Somasundaram is a Mechanical engineer, Rank holder gold medalist from University of Madras and M.S. from BITS Pilani. More than 30 years of his career has been in Automotive and Industrial goods, leading MNCs and Indian companies like Daimler (Bharat Benz and Mercedes Benz products), Volvo, MAN trucks, Bajaj, Ashok Leyland and Eicher – across India, SAARC countries, Middle East and Europe. He has a natural flair in Strategising, Launching, establishing and scaling up products and brands. His core expertise is in building large teams, understanding markets & customers, Go to market preparations and building processes & standards.