Shubhabrata is an accomplished leader with a proven track record of achieving outstanding financial outcomes while building and growing businesses across both Indian and MNC Organizations. Over an extensive experience of three decades, he has demonstrated entrepreneurial mindset to deliver growth & turnarounds. He has also leveraged the triad of data, digital and technology to solve complex problems. He has been successful in building stakeholder relationships, seizing control of critical problem areas and delivering on customer commitments.

Shubhabrata served over two decades at Mahindra & Mahindra in various leadership roles. In his last assignment at Mahindra, he was the CEO of the Farm Division (Mahindra tractors). He delivered consistent and sustained profitable growth, enhanced the market share, launched new products and services, strengthened the brand while creating the strongest network in the Tractor industry. He was also CEO of Mahindra First Choice. This was India's first and largest multibrand used car business, both online and offline mode. He also pioneered the spares business unit which is today over a 5000cr business. He was part of the team that pioneered Mahindra’s genset business(Powerol) by enabling the sale of first 1400 gensets to power towers of Reliance Infocomm back in its early days.

Shubhabrata comes to Ajax from the $ 3 billion Adventz Group where he served as the MD & CEO of Mangalore Chemicals and Fertilizers Ltd and the Deputy CEO of their Agri Business which includes Paradeep Phosphates & Zuari Agro Chemicals. Prior to Mahindra, he served as General Manager at Cummins India, where he spearheaded their foray into small genset business (30kva to 82.5kva) through Cummins Power Systems Limited. As a National Head – OEM and Aftermarket, at Exxon Mobil, he built the consumer franchise for Passenger, Heavy Commercial, Agri & other related lube segments. He was also in charge of Mobil’s COCO retail format “Pegasus Lube Shops”. In a short span of about a year, he doubled its distribution reach and volumes.

He was the first Brand Manager for Teacher’s Scotch Whiskey in India, which went on to become a market leader in the bottled Indian Scotch Whisky segment within two years. He started his career at VIP Industries Limited as a Management Trainee.

He has a degree in Electrical Engineering and is an MBA from NMIMS. He also attended two Executive Programs from the Harvard Business School. He is passionate about Wildlife, Travel and Sport. His wife Dr. Anjana Saha is a (PhD) in Human Genetics. He is blessed with 2 daughters, Srinjayi who is double majoring in Finance and Psychology at Emory University, Atlanta and Sanjiti who is all set to go to UCLA to study Business Economics